3 things you need to fix on your website that we use that you don’t even know about
Although it is currently 2018, you need to think about 2020. Think long term and two steps ahead of the competition. And websites should not be exempt from this battle mantra because this is the face of the business that beats the most. The website is the new receptionist, the new assistant, the new salesperson of the business; he has become the new leader and has to perform at the top of his form. And it’s not enough to have a pretty face; it has to be functional too. So do you really think you have created a great website for your business? Think and check again, maybe you have missed some items in this list? Thanks here at Algorithm IT later.
hero image
If eyes are the windows to the soul, then your hero image is the website’s eyes. Provides a snapshot of what your customers should expect from you. Call it what you want: a banner image, a landing page image, a header image. The important thing is that there should not be a disconnection from the website. This is the image that is your title and should contain the “selling points”. If you don’t have one, be sure to inject it for maximum visual impact. This also offers relief from all the text that is currently present on your pages. If you have one, refine it. Make sure it’s not an eyesore. You can do some A/B testing to make sure which one converts better.
Easy on navigation!
Sometimes less is more and nothing can better describe a great looking and functional website navigation than this cliche quote here. After several tests of our clients, we found that a website works with less navigation, so we suggest reducing the options to the essentials. But don’t skimp on content and make sure everything is covered. The objective is to inform, educate and make customers aware of who you are, what you are selling among others. Too many navigations, too many things to read and consider, your customers will feel more lost and distracted. Confusion is something you don’t want your customers to feel so they will leave your website.
link structure
Not only focusing on design, UX and development, but also for SEO, link pinning is essential. When we think of links, we think of backlinks. But that is not limited to just that. Attention should also be paid to internal and external links. We all know the importance of backlinks and links pointing to authority sites, but internal links are the most overlooked. And when you have a content-heavy site or a blog, it’s wise to use internal links with all the content you’re posting. This gives Google a notice of what the content is about. Just make sure the link is relevant to the content and Google will give you their stamp of approval.
So do you think your website has all these things covered? If not, let Algorithm IT help you with all your website problems! Algorithm IT gets your website back on track by providing the following services:
malware removal
Repair hacks and security audits
Website Redesign / Website Renovation
code cleanup
Web database integration
CSS changes
server moves
Performance profiling and troubleshooting
Installation and configuration of themes/templates
Installation, configuration and support of plugins
External backups
MySQL database administration and support
additional functionality
Adjustments to meet new feature requirements
Incorporation of web forms
e-commerce support
Responsive website maintenance and support
Maintenance and support of mobile web applications
Website content updates
Check out our website at http://www.algorithmitsolutions.com