Are your articles in the Google Sandbox?
Digital Marketing

Are your articles in the Google Sandbox?

I am always preaching that the best place to post your articles is on your own site. The reason why is because it is the the most direct way to you. There is no intermediary.

No third party involved. No additional clicks. People search for a topic, find your article on your site in the results, and are now on your site reading your articles.

But this just doesn’t happen. You need to make sure your articles rank for the keywords people are searching for or you may end up in the Google sandbox. While Google has not verified the existence of the sandbox, expert Matt Cutts has mentioned that there is an algorithm that Google uses that can give a perceived effect of the sandbox. It’s okay.

Well, in a nutshell: if your site “still doesn’t matter”, your articles will never see the light of day in Google’s search engine results. Period.

Test your site. Type one of your keyword phrases that you hope to rank for in search engines. I recently ranked second out of over 36 million results for article marketing tips. That made me very happy. However, you are still fighting for the number 1 spot. And you? Are you on the first page of search engine results for some of your keywords? The second? eleven? Worse than that? Uh oh.

Okay, let’s be real here. There are certain keyword phrases that you will probably never rank for (music, writing, marketing). These and other keywords are absolutely saturated with results and big sites like CNN or Adobe, or not to mention Wikipedia, may already rank high for them. So the first tip is to create a list of truly achievable keywords a keyword phrase.

Now, to be clear, when it comes to the Google sandbox:

1. Your PR ranking doesn’t matter, much
2. The age of the website does not matter, too

What matters is:

1. The keywords for which you optimize your articles
2. How often you post articles – very important

If you are writing articles and optimizing them for longtail keywords or keyword phrases that still have the potential to be dominated (check keyword stats from Wordtracker and Google) AND if you’re posting articles regularly — you will quickly jump out of the Google sandbox.

* A million dollars Article Marketing Tip – A great way to quickly get out of the sandbox is to publish articles. every day on his site/blog in the Same time every day (for at least two weeks). That way, Google’s spiders already know when and where to find you, and they’ll be back the next day, hungry for their daily dose of content.

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