Dot Com Media Warns Local Businesses Against Fake Reviews
Technology

Dot Com Media Warns Local Businesses Against Fake Reviews

Fake reviews are becoming common these days to damage the reputation of companies. Many new startups that lack a strong customer database or have low customer satisfaction levels are engaging in new levels of betrayal to gain undeserved popularity, for example by creating false positive reviews for themselves. These new acts of deception help companies attract future customers who fall victim to such reviews. Dot Com Media is a responsible corporate citizen and wants to raise awareness among local businesses to be on the lookout for such cunning.

Most consumers rely on customer reviews to judge the performance of a business online or locally. Due to the lack of personal experience, customers tend to evaluate the services and products sold by the company based on positive and negative testimonials. Incompetent companies that lack professionalism and ethics may engage in dishonest practices to improve their business prospects in front of customers by posting false and negative reviews on their competitor’s website.

Such reviews are mostly done by themselves, using fake names to trick customers into leaving the website’s products or services. By posting fake reviews, incompetent companies damage the reputation of their competitors. Dot Com Media urges its customers and local businesses to be vigilant for such activities, which are nefarious and designed to help unsuccessful businesses sell their inept products or services for no real value for money.

Here are some tips for identifying fake reviews and websites:

Payment options

Check the payment options listed by the company, there are many merchants that offer refund services in case the customer is not satisfied. For example, a great way to securely transact online is to pay through PayPal, which is widely accepted in the US and any trusted service provider would have a PayPal payment feature. Companies that offer unsecured payment options, such as direct debit from your credit card or debit card, put the customer at risk.

Commercial Guarantees

Check the guarantees offered by the business. Most companies offer some type of guarantee to gain the trust of a potential client. Very commonly, online businesses will post money-back guarantees in case of dissatisfaction. Any professional company would list their terms and conditions, indicating the additional services that they offer to their clients.

Check the reviews

Always read the reviews posted on the website and be on the lookout for positive ones. If a review is very favorable to the company and mentions almost all of its services, it is probably a false testimonial. Businesses can now hire freelancers to write fake reviews of their services, which usually generate an unusual amount of positive feedback.

Here are some ways to spot fake reviews on a website and conveniently evade the trap. Dot Com Media always engages in ethical practices and encourages other companies to conduct business with honesty and integrity.

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