How important is YouTube to your Fortune high-tech marketing business?
If someone had told me five years ago that I would be making thousands of dollars a month from my online businesses through YouTube, I would have laughed in their face! Well, it happened and now I know why. If a picture says 1,000 words, what does a 3-minute video say? One billion?
Alexa.com is the company that tracks the popularity of a website on the Internet. In November 2009 alone, nearly 74 million users watched over 1.1 billion videos! As of November 15, 2009, a recent YouTube press release stated that 20 hours of videos are uploaded every second. According to alexa.com, YouTube is ranked as the fourth most popular site on the Internet globally, behind only Facebook, Yahoo and the eight hundred pound guerrilla in the room, Google.
Now this is what really amazes me. Alexa estimates that there are 360,985,492 GLOBAL Internet users. We are told that 20.5% of GLOBAL Internet users visited YouTube over a 3-month period. 23.7% from the US alone What does this mean?
Let’s do the math.
360,985,492 global Internet users.
20.5% of them visit YouTube.
360,985,492 users x 20.5% visits = 74,002,026 people!
Anywhere there are more than 74 million people doing something, that’s a market.
That’s seventy-four million reasons to learn to master this little thing called YouTube. And I’m going to show you how the greats play YouTube and make thousands of dollars every month through video marketing. Again the reason why? From the numbers, we see that people are searching for videos online for entertainment, travel planning, before shopping, or anything else they can think of.
If you are not using video marketing tools, you are leaving thousands of dollars per month on the table. And again, YouTube marketing works ONLY if you are using this concept that we keep talking about and teaching our Network Marketing friends. You guessed it, attraction marketing!
By combining attraction marketing with video marketing, we are combining the two most powerful tools in marketing. People want to do business with people they know and trust. Either of these two things is missing and you fail. Video allows people to see who we are. Hear how we talk. Feel a connection with someone who can really help them solve a problem or challenge. Other media, with the exception of television, do not do all of these things.
So why not advertise on television? Just call your local cable station. $ 650 for them to shoot a video. Then $ 25 or more for each time the video is shown. Now consider, how many channels are on your cable box? One hundred, two hundred, five hundred or more channels if you have satellite TV. How much would it cost to run a TV ad on each channel per day?
Why do we like YouTube? If you didn’t know, YouTube is free. That’s the kind of marketing I like to do, Free. It doesn’t cost a penny. It doesn’t cost a penny. I will say it again because it is my favorite form of advertising, Free.