Digital Marketing

3 mistakes online entrepreneurs make with content marketing

Do you know the 3 biggest mistakes coaches, authors and online entrepreneurs make with content marketing that kill your results?

If you want to get more traffic, subscribers, and sales, while avoiding the content marketing mistakes that stop most people in their tracks, read this right away because the mistakes and what to do instead are within this article. .

Error n. # 1 – It’s only for the big gurus and big companies.

What is the mistake? The mistake here is to believe that the benefits of content marketing are only for others: big companies and big “gurus”.

Why is it a mistake? This is a mistake because currently 9 out of 10 marketers are using this content strategy to promote their businesses, from sole proprietorships to large companies.

What should I do instead? Commit to learning the basics of content marketing and using it every day.

Error n. # 2: create just one or 2 pieces of content and then give up

What is the mistake? The mistake here is creating a couple of pieces of content in the belief that you will get all the rewards of content marketing right away. Then when it doesn’t, stop saying it doesn’t work.

Why is it a mistake? This is a big mistake because to win at content marketing, you want to create a consistent volume of laser-focused content that your prospects will dive into.

What should I do instead? Consistency is the key here. Create at least one piece of content every day, from social media updates to content videos.

Error n. # 3: not properly distribute your content

What is the mistake? The mistake here is publishing or distributing your content in only one or two places.

Why is it a mistake? This is a mistake because then you can’t get enough new traffic, subscribers, and sales.

What should I do instead? Repurpose your content for as many channels as possible. Blog posts, articles, LinkedIn, Twitter, Facebook, and YouTube are great places to post your content and get the most new leads and profits.

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