Digital Marketing

5 amazing digital marketing tactics for online startups

Here are some of the factors to consider when setting up your marketing strategy: Target audiences; Social integration; Online environment; Maintenance; Follow-up marketing; Content offerings; Conversion and CTA; Differentiators; and Industry Establishing an effective digital marketing strategy is essential before you even think about the money you should spend. Benefits of developing an effective digital […]

Digital Marketing

SEO, Social Media and Online Reputation Management: The Internet Marketing Trinity

Search engine optimization (SEO), social media, and online reputation management (ORM) are sometimes confused, with large numbers of people thinking these three are the same. Also, there is an obvious crossover, the three have completely different approaches and follow very different results. Here in this article, we are going to discuss a little more about […]

Digital Marketing

Importance of a video marketing strategy in the world of digital public relations

Video marketing is a significant engagement that involves video creation, editing, and publishing functions, consuming significantly more resources and time compared to that used in content writing. If you look at it the other way around, then video content is also much more effective than its text-based counterpart. Here are some fundamental principles of video […]