Five Deadly Marketing Strategies for Building a Network Marketing Home Based Business
You’ve Found the Right Network Marketing Home Based BusinessSet up your home office with a phone, a computer, a comfortable chair, along with a good luck charm, and now is the time to get to work marketing that guy. The question, where to start?
Marketing is about finding customers who want to buy your product or service. The traditional methods of “spreading the word” taught by network marketing companies, which included talking to friends, family and basically anyone who was breathing, have fallen by the wayside due to the fact that they were terribly ineffective and caused a very high failure rate. . The internet has pretty much conquered the marketing dilemma by offering an excellent platform for promoting businesses quickly and efficiently, giving business owners the ability to inexpensively implement systems that can drive hordes of highly targeted traffic to any website.
As long as your network marketing company offers a web-ready business and marketing funnel, it’s time to start marketing. If by any chance your company doesn’t offer this, your work will be reduced because you will have to create your own web pages, provide an order processing system and purchase web hosting along with a host of other tasks. So your company will have a funnel ready, right?
As in most cases when starting a new business, funds are limited, so using free methods is a good place to start. Free classifieds are not in short supply on the web and will produce leads and sales. To find these places of interest, simply search for free classifieds on Google and this will produce a good sized list to start from, so create a few accounts and start posting. The more ads you post, the better the results. This is a numbers game, so work the numbers. Free classifieds are a great place to hone your ad writing skills where the money isn’t spent on the learning curve.
Writing articles and posting them to article directories is another great free method of advertising. Write articles on topics related to your business or products. These articles are for informational purposes only, so please do not promote your business or make a blatant advertisement because these types of articles will be rejected. Provide value and answers to readers’ problems and you’ll go far. Directories allow back links from articles to websites that are a good source of targeted traffic. Articles are also a numbers game, so writing one or two won’t work. If writing isn’t your thing, you can find someone to do it for you, but be sure to provide them with the search terms that your buyers will use to find your offering.
Press releases are another powerful way to market a network marketing home based business. These are written in a third person format just like in newspapers or as a reporter would when interviewing someone. After you write a release that includes your quality search terms, it can be submitted to press release sites that will distribute the release for you. There are free press release sites on the web that will produce some traffic, but the best ones charge a fee and allow direct links to their websites. Try to write at least one release per week at a minimum. Marketing is a lot of work, but the results are worth it.
Banner advertising is probably one of the oldest methods of marketing on the web and is still very effective. This is a paid traffic source and you will need a banner. Many network marketing companies will provide ready-made banners for their members. You’ll want to place your banner on websites that have a high amount of traffic and are related to home business, network marketing, or something similar. Choosing a site and contacting the owner for billing details is the process. Start by spending a small amount at first and if the traffic is good and converts to sales, increase your spending.
After you’ve mastered at least a few marketing techniques, there will come a time when you’ll want to try pay-per-click, or PPC, advertising. This is not for beginners because getting it wrong can cost you a fortune. On the other hand, becoming a PPC expert can make you a fortune. Pay per click ads are displayed all over the web on websites, blogs, on the sides, as well as at the top and bottom of search results. This is such a powerful marketing method because it brings people to your website at the exact moment they are looking for what you have to offer.
There are a plethora of ways to drive traffic to you. network marketing home based business. These mentioned here are some that are very effective in driving traffic. To have a steady stream of leads, start with one method, refine, then move on to another and watch your business become extremely profitable.