How can a custom packaging box increase your sales and attract more customers?

Today marketing is everything, without an adequate strategy and advertising resources your company will not produce the results you expect. To create them, you’ll also need a well-designed and attractive product and, of course, a custom box to pack and ship, because looks matter. The most important thing is that you are looking to sell, so if you want to increase the sales of your product, make sure that you create a unique and professional image of your product using personalized boxes, that adapt to your product and add a visual impact that determines that the customers buy it. Let’s see what your personalized box should look like to be successful.

What colors should I use?
Well, the statistics show that for each type of product you should use a different color, matching the product description. For example:

For the food industry it is recommended to use red, as it is found in many fresh products.

Brown can be used for wooden furniture and objects because it represents the natural color of wood.

Green is usually associated with eco-friendly products, so if your business is all about protecting the environment, this is the color for you.

Black can be used for household objects or miscellaneous things, it inspires confidence and control, thus showing that you dominate the market.

White is associated with cleaning products because when you see white it usually means cleanliness.

You can combine as many colors as you want and obviously you don’t have to follow these rules, but like I said, these match the description of the products, so these should be your first choices. But color isn’t everything, style counts too, so we headed to

How should my box look and what style should I choose?
Since the minimalist look is now more and more appreciated, I think this is the best approach. Also, text logo is also a trend, so keep your custom box simple yet elegant, to make it look professional and ensure success.

A box loaded with too much information will scare off customers and create a less attractive design.

Using various colors for my box
For the minimalist design it is recommended to use a combination of 2 colors, one for the text and one for the background, in general, a good option is to associate red and black, or white and gold. These colors create an elegant look and add more value to the product.

You can also go for white and red, or light green and pink. There are endless possibilities to make your personalized box look very attractive and elegant, and also a high contrast between colors will create a stunning effect and immediately attract customers.

You can use as many colors as you like, but I don’t think you want your box to look like a rainbow. Keep it simple and you will succeed.

What kind of box should I use?
There are many types, but you need to choose one that makes your product stand out. For example, you can use corrugated cardboard trays for food, a regular slotted container for small items, or a full-overlay container for heavy items, choose the one that matches your product.

Be aware of how your product looks, it is very important to attract your customers first by the appearance of your product and then by the quality.