IOS has the largest device network and the proportion of Internet traffic in the US.

In today’s era, when half the US population carries a smartphone, there is an inevitable battle of the major platforms to win the king’s crown. The use of smartphones has multiplied by 50 in the country that has all the main players of mobile devices, such as Android, iPhone, BlackBerry and Windows Phone 7. With the current fragmented scenario of use of mobile devices, the shareholders of the Industry are facing an increasing number of opportunities and challenges. and questions. What are the mobile phone habits of the most technologically advanced country? Which operating system is having the biggest impact on US consumers? The answer is iOS.

There are still no defined criteria in the market to say which is the best among them. However, research studies and surveys conducted by various agencies indicate which one is being used the most. One of the latest comScore studies shows that iOS has the highest proportion of user-engaging devices within the same platform. Its well-known mobile devices such as iPhone and iPad are also responsible for its largest share of mobile users.

IOS is also credited with generating the most Internet traffic in the US This year, in August, iOS had the highest percentage with 58.5% of the company’s total non-computer Internet traffic. population. Android came in silver with 31.9% of Internet use on mobile devices. Internet and media consumption is on the rise, as a smartphone device can act as a channel for mobile media utilization. Although Android wins as the highest in ownership of the smartphone market (43.7 percent in August), excluding feature phones, Apple iOS shows to be the leader in this segment.

While the US tablet PC market is surely increasing rapidly as of late, the iPad dominates the tablet market as of now. As mobile management search engines enjoy the cutthroat market for tablet PCs, with companies including names like Asus, Motorola, Korean champion Samsung, fledgling LG, the UK’s second-favorite BlackBerry, etc. Apple’s iPad is the only gold winner with 97.2% of total internet traffic in the US Study shows that the tablet market is important and progressive manufacturers will join in in the near future . This would ensure the continued increase in the number of tablet users. On another note, despite the introduction of the iPad just a year and a half ago, they contribute a higher share of Internet traffic than their iPhone predecessor (46.8% vs. 42.6% of iOS Internet traffic).

When did mobile phone consumers become mobile media consumers? Some say it happened at a time when they first experienced going online without their desktop computers or a fixed broadband internet connection, but via their own Wi-Fi enabled mobile phone. During this revolution, mobile phone users were limited to using the Internet only at Wi-Fi access points. But now the scene has changed with a proliferation of secure Wi-Fi access points in ever larger areas. Various mobile internet data plans have also driven the requirement and ease for mobile phone or smartphone consumers to access digital content with an increase in streaming entertainment content on mobile devices.