Most powerful influencer phrase: “I love your suit!”
Digital Marketing

Most powerful influencer phrase: “I love your suit!”

I love when I’m surprised by the simplicity. In a world that is advancing at full speed with new discoveries being made daily and technological advances appearing just as quickly in almost every field of study imaginable, it seems logical that if we wait another week, we will have access to the technique or strategy of influence “be everything, end everything”.

What would it be like if you discovered that you already possess the knowledge and ability to do what science has shown to be the most effective concept for influencing men? Even if you work at the female-oriented “Victoria’s Secret” statistics show that a significant amount of purchases are made by men, do you think knowing what moves them to action, whether you’re male or female, might be useful to know? ?

Stop for a moment. What was the last conversation you had with someone that left you feeling good about yourself? Isn’t it true that when someone has praised, complimented, or acknowledged you in any way, it just warmed you from the inside out, made you stand a little taller, and made you smile on the inside?

Anyone who has read Kevin Hogan’s best-selling book, “The Psychology of Persuasion,” knows that there are some amazingly powerful techniques for influencing and persuading others that have been discovered in recent years. If you’ve ever seen the seemingly endless rows of sales and influence books at your local bookstore, you’ll understand why I had to lift my jaw off the ground when Kevin Hogan recently told me the one thing that supersedes all others, when influencing men. : Praise.

That’s right, your chances of influencing a man to do or buy anything will increase exponentially when you give a lot of compliments with sincerity. Kevin Hogan knows more about influence and persuasion than most pundits will ever forget. He featured me as a speaker at his famous Influence Boot Camp in Las Vegas. He said: “I’ve trained a few hundred public speakers in my career. Every once in a while someone comes along that makes you stop and go, ‘Whoa!’ and I’ve had 4 or 5 of those people over the years. years. Vince Harris is one of them.” Now, he wasn’t using an intricate language pattern or complex persuasion strategy. However, at that very moment, if Kevin had been selling cheap versions of the once-famous Pet Rock, I would have been first in line.

None of us like to feel like we’re being sold or persuaded; however, we like to feel good about ourselves, and when the person who helps us do that also has a product or service available, we sure like to “give back” to him for the good deeds he has been so generous with. In fact, you could think of it as an invisible form of reciprocity. The Law of Reciprocity states that when we give someone something that has a perceived value to them, they will feel obligated to return that favor. I ask you, what do you and I value more than a sincere compliment?

To be sure, there are some almost magical influencing strategies that will move others into action, and all should be used when appropriate. However, they should be worn under the canopy of praise, especially when it comes to men. Once you’ve first complimented the person in front of you, everything else you do or say will have an amplified impact. It’s easy to throw a large rock through a window, but when the window in question has already been broken, even the smallest rock will get the job done.

The next time you want to influence someone, try this: forget about the methods you’ll use or the master words you might say; the words that others will hear as “magisterial”, are the ones used to emit the sweet sound of praise… over them!

You may be surprised to discover that when others feel that you are the “angel” of good feelings, almost any word will be effective in presenting your proposal. You can also remember how good you feel when your day has been filled with helping others feel good too.

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