7 Winning Internet Marketing Strategies For Moving House
While there are many traditional forms of marketing that still work to switch houses, including direct mail, posters, and in-person networking, today you will find that you can reach many more prospects much faster and often cheaper by using of these internet marketing strategies.
1. Webinars
Webinars are great tools for changing your mind. Hosting your own webinar allows you to launch out to literally thousands of prospects anywhere in the world simultaneously. In addition to being an incredible time saver, this will allow you to build excitement for your properties and offer special offers to motivate your webinar participants to act immediately and buy your homes.
2. Easy landing pages
The truth is, you really don’t need an expansive or fancy traditional website to swap houses. In fact, it can often make your online advertising ineffective. After all, you just want potential buyers to give you their contact information or call you right away so you can close them, right? So, think of basic landing pages or “squeezed” pages with just enough information to grab their attention and increase interest. Furthermore, this will also cost a lot less.
3. Email marketing
Believe it or not, despite all the new internet marketing opportunities that have emerged in recent years, email marketing continues to reign as one of the best options for house swappers. Email marketing has come full circle and is now once again producing great results for those who are doing it right. So build your list and try it again.
4. Twitter
Twitter is one of the easiest to use and most effective internet marketing tools, but it is still one of the most underrated. By adopting a few tools like Tweet Adder and taking a proactive approach to adding followers, you can quickly create a lot of new contacts and make houses easier by putting your specials in the hands of those looking to buy.
5. Facebook
It’s no longer just about having to be on Facebook. Now you must make an effort to maintain this social media platform. Some real estate investment Businesses are now even replacing their websites with Facebook business pages as they provide much more interactivity. You should also be aware that there is only a small window of opportunity to choose the best custom URLs that will prove to be incredibly valuable.
6. Mobile marketing
By next year, we will likely see mobile internet usage overtake desktop usage. Potential home buyers now want instant answers on the road wherever they are. So, look for opportunities to advertise through other companies’ mobile apps and make sure your website is optimized for the mobile web so you can keep up with demand.
7. Affiliate networks
Minimize your marketing expenses and expand your reach by building your own network of affiliate partner resellers who will promote your properties so you can invest faster and increase your volume. You provide the inventory, they bring the buyers to you, it’s a mutual benefit!