Affiliate Marketing: What Are Pay Per Lead Affiliate Programs?

If you are doing affiliate marketing, one of the best affiliate programs you can join is the Pay Per Lead model. Pay per lead programs can be simply defined as a program where you will be paid commissions for each person that signs up to the merchant’s subscription list. In this article, I will list what are the pros and cons of these pay-per-lead affiliate programs and where you can find these types of programs.

The main advantages pay-per-lead affiliate programs have over other types of affiliate programs is that the visitor you bring to the merchant’s site simply doesn’t have to buy anything. All the visitor needs to do is sign up on an online form and when the visitor has confirmed that they are on the merchant’s subscription list, they will be paid. Commissions paid on average are around $1.50 per lead. So the more people you can bring to join the merchant’s subscription list, the more you earn.

The downside of pay per lead program is that the commission paid is not as much as pay per sale affiliate programs. Another downside is that there are some websites that only want leads from a certain country; It won’t be easy for you to send leads if your websites accept visitors from all over the world.

Despite the disadvantages that per lead affiliate programs have, it is still a very lucrative business, since you will not have to sell anything to them. So where can you find these types of pay per lead programs? The first website you can go to is http://www.websponsors.com. The second website you can go to is http://www.valueclick.com. Both sites will require you to register an account, but it will be free.

I hope you have found this article useful and that you have learned the benefits of using Pay Per Lead affiliate programs. Take a look at the 2 websites I have listed above and all the best for your affiliate marketing business.